How the fast-growing online employment platform automated its fraud prevention system using Accertify

Overview

As one of the fastest-growing global employment platforms, oDesk offers employers access to skilled workers beyond their local geographies and removes obstacles for creating and managing online work teams. oDesk has doubled in size each year since 2004. The company's unique approach guarantees employers that an hour billed is an hour worked, while assuring contractors that an hour worked is an hour paid.

Having utilized an online fraud prevention system for several years, oDesk had maintained payment fraud rates below industry standards. Unfortunately, the system it was using was labor intensive and, given oDesk's continued expansion, unsustainable. In early 2010, oDesk reviewed solutions available in the marketplace to find a more scalable and customizable system for combating fraud. oDesk believed that its complex business model required a comprehensive and flexible approach to fighting fraud that offered more automation, while also serving to enhance the customer experience.

Solution

After conducting a detailed evaluation of fraud solutions available in the marketplace, oDesk selected Accertify as its fraud prevention partner. In addition to its successful track record of combating e-commerce fraud on behalf of global merchants, oDesk chose Accertify because its fraud-fighting platform was more comprehensive, efficient and flexible than competing solutions.

Accertify streamlines fraud prevention, providing a single, automated platform that drives each transaction through the screening, queuing, review and resolution processes. The platform - which includes a robust rules engine, advanced rules management, workflow dashboard, chargeback management and advanced reporting features - puts oDesk in control of its data to quickly catch suspicious activity, while permitting legitimate customers to do business without interruptions.

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