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In the three month-window after Broadway.com implemented Accertify’s machine learning ticketing model, the company saw a 68% decrease in chargeback losses, a 212% increase in detected fraud, and a 189% increase in prevented fraud*—all measured in terms of monetary amounts. The results were so immediate and significant that Broadway.com signed a three-year renewal.
The Broadway.com website provides the most complete editorial coverage of theatre on the internet, including news articles, interviews with the stars, Emmy Award-winning videos, guides and reviews.
* Based on client data 2022.