Dark Reading: How to Develop a Framework for Cyber-Fraud Fusion

Fraud and cybersecurity have long operated as separate disciplines – different teams, different tools, different mandates. But the threats they face have already converged. Account takeover, credential stuffing, card testing – these attacks move fluidly across the fraud-cyber boundary, exploiting the gap between teams that don’t share systems, signals, or accountability. The question is no longer whether to converge fraud and cyber functions, but how and in what order. In this webinar, Accertify presents original research across 250 senior fraud, risk, and security decision-makers to answer that question with data. Attendees will learn what a high-performing fraud-cyber fusion framework actually looks like, why the sequence of convergence matters as much as convergence itself, and which specific operational moves separate the top-performing organizations from those stuck in what the research calls convergence purgatory. Whether you own fraud, cyber, or both, you’ll leave with a concrete framework for building a program that performs.

Speaker:
Maryling Yu, Chief Marketing Officer, Accertify
Maryling “Mare” Yu is the Chief Marketing Officer of Accertify, where she leads global marketing across the customer lifecycle. She brings over 20 years of B2B technology SaaS marketing experience to Accertify. Most recently, Mare served as VP and CMO of CCC Intelligent Solutions. She has also helmed marketing for such innovative companies as Backstop Solutions, Lotlinx, and Adeptia. Mare specializes in building compelling brands, delivering data-backed research and commercial insight to clients, creating demand, and enabling the field.

Moderator:
Terry Sweeney, Moderator – Contributing Editor, Dark Reading
Terry Sweeney is a Los Angeles-based writer and editor who’s covered business technology for three decades. He’s written about cyber security for more than 15 years and was one of the founding editors of Dark Reading. Terry has covered enterprise networking extensively, as well as its supporting technologies like storage, wireless, cloud-based apps and the emerging Internet of Things. He’s been a contributing editor to The Washington Post, Crain’s New York Business, Red Herring, Information Week, Network World, SearchAWS.com, and Stadium Tech Report.

What is Dark Reading?

Dark Reading is one of the most widely read and trusted cybersecurity news sites on the web, part of Informa TechTarget. It serves as an online community for security professionals — including CISOs, CSOs, security researchers, technology specialists, and academics. Learn more at: https://www.darkreading.com/